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Re: [OM] Keeping OM alive

Subject: Re: [OM] Keeping OM alive
From: fdayrit@xxxxxxx
Date: Fri, 12 Jun 1998 06:59:19 -0400
Ingmar,

turn that the other way, richard is in favor of the advertising even before
any improvements, i am in favor of new developments that should be
eventually advertised. this makes a whole lot of difference at least to me.
i would say the word is R&D then advertising.

francis

Ingemar Uvhagen wrote:

> Richard,
>
> I think both you and francis dayrit are right in your own way. I think
> what Francis meant was that Olympus and Zuiko must make themselves known
> to people out there. Today the cameras to buy are Canon, Minolta, Pentax
> and Nikon. If you have one of these cameras you are "in" (cool, hip,
> professional, whatever). But if you own an OM... ("What is Olympus? A
> dish?".)
> What I basically mean, is that Olympus must once again make themselves
> known to people. If not the OM system will just be a memory of old days.
> (Ask a teenager (the future potential buyers) if they ever heard of OM,
> you will then know what I mean.) And if not, they will NEVER be able to
> start competing the systems of today and they have to stick to the
> compact and digital line.
> The word is: advertising.
>
> --
> Regards/
>   Ingemar Uvhagen
>   Gislaved, Sweden
>
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