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Re: [OM] Keeping OM alive

Subject: Re: [OM] Keeping OM alive
From: Denton Taylor <denton@xxxxxxxx>
Date: Sat, 13 Jun 1998 06:32:32 -0400
>>Most everyone seems to be thinking about a ground breaking new design for
a new
OM when the OM is quite nice the way it is. However, even the other camera
makers have managed to understand that they do not have to come out with a
completely new design to get it reviewed and in front of the camera buying
public. How many versions of the EOS have been produced? Olympus could, if
they wanted to, introduce some refinements every couple of years that would
allow them new camera reviews in multiple magazines and change their
marketing image completely. >>

You can't really compare OM to EOS. You're right about adding refinements
every couple of years, instead of a mjor redesign. Trouble is, it hasn't
been done. The OM4, is what, 15 years old? The only incremental improvement
was the 4T. After that, all quiet. When you let a product lie for over a
decade in today's competitive marketplace, incremental improvement is
hardly enough. The fact that it (3t/4t) has survived so long unchanged is
certainly a tribute to its quality and design excellence, but Oly can't
rest on its laurels forever...
Regards,


Denton Taylor
_______________________________
Photogallery at www.dentontaylor.com

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