Jim,
I agree with you to a point. The inept management didn't understand the
challenges of marketing in a very large country with spread out population,
and they did not seem to be willing to learn the cultural differences
between americians and japanese. The late entry into autofocus and digital
were two other failures of upper management. Perhaps we could blame the
Maitani culture there a bit, as they obviously have brilliant engineers but
no one left that can integrate that in to a whole that people want.
-----Original Message-----
From: Jim Couch
Sent: Friday, July 19, 2013 12:22 AM
To: Olympus Camera Discussion
Cc: Mark Kronquist
Subject: Re: [OM] Need to revive OM in PDX
I just noticed your signature Mark and put it together! I have been into
the store a number of times and had you folks develop film for me. Great
to see you on the list!
Inept management only tells part of the story. I think probably the real
factor was lack of marketing back in the heyday of 35mm cameras. Olympus
had great lenses and cameras, but never really did the kind of marketing
they need to to play with the big boys. In the later days of the OM
system Olympus did not put the R&D into autofocus and completely missed
the bus on, despite being one of the first out of the gate.
Would love to get together sometime and talk OMs, film, and whatnot!
Jim Couch
On 7/18/2013 2:03 PM, Mark Kronquist wrote:
> Loking for cheap stuff to use and share in the film capital of the world,
> why is OM an also ran?
>
> www.bluemooncamera.com
> Newspace Gallery
> etc etc etc
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