Re: [OM] Olympus quits camera business after 84 years - BBC

Subject: Re: [OM] Olympus quits camera business after 84 years - BBC
From: Peter Klein <boulanger.croissant@xxxxxxxxx>
Date: Sun, 28 Jun 2020 23:07:10 -0700
Olympus’ fire sale slogan is almost as embarrassing as that classic Japanese  
mistranslation seen in a hotel room: “You are invited to take advantage of the 
Our existing Olympus cameras and lenses will continue to work just fine. The 
question is whether they will be repairable in a year or two or three. That 
depends on whether JIP and some vaporous potential buyer will save the brand, 
or if JIP plans to gut Olympus and sell off the entrails. The bigger question 
is whether Panasonic will relish the role of micro 4/3 monopolist, or decide, 
like Sylvester, to “Exit, stage left.”
Anybody got any tea leaves to read? 
Jan Steinman wrote:
> A subtle coded message from Olympus on their website? Inviting us to "Get 
> Ready to > Get Out" while we still can? Or was it simply a poor choice of 
> words by some > marketing suit? 
> https://www.getolympus.com/ca/en/featured_weekly_deals?utm_content=wkdls&utm_campaign=2020_06_28_Home_with_Olympus_CA&utm_kxconfid=t5ljhtrz5&utm_source=email_ettips&utm_medium=email&sfmc_sub=5458184

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