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RE: [OM] Irony of discontinuing of the OM series

Subject: RE: [OM] Irony of discontinuing of the OM series
From: Winsor Crosby <wincros@xxxxxxxxxxxxx>
Date: Tue, 29 Jan 2002 10:13:23 -0800
I met a gentleman (perhaps a tourist) in U.N. Plaza the day after Christmas and he asked me to take his picture. So what does this guy hand me but an FM3a (at least I think it was--was there simply an FM3?). Of course I couldn't get it to work right away because the shutter release was locked--I forgot to pull the rewind lever back! Then it immediately poked me in the cheek. <g>

Anyway, getting around that lunacy . . . the build quality of that body, to judge from weight and casual inspection, didn't impress me one bit. This is comparatively speaking with regard to what I'm accustomed to handling, OM-1's and 4's, and to mention this unit in the same breath with the OM line is to mistake both camera designs--one is top of the line, the other strikes me as intended more for people who either don't know the difference or are convinced it's wisdom to spend less for exactly that. Less.

Would anyone have bought an OM-5? Probably not many users of OM-3/4Ti's would have (I doubt much improvement could have been realized), perhaps users of OM-1/2's would have upgraded. No doubt Olympus would have lost money on the deal, but we'll never know now.

I see nothing good whatsoever in the OM series demise. Makes me want to cry.

Tris

I think you are right that an OM 5 would have been a difficult sell since the OM4Ti is pretty much a completed design that could only be improved on in small details for current owners. And such a complete redesign as would be needed to combine the 3's mechanical shutter with the automation of the 4 as the FM3A does would be very expensive and not too attractive to new users. Sort of a Leica without the cachet to make it sell. Existing owners did not exactly break down the doors to buy new OM3Ti s and 35-80/2.8s which were Olympus last efforts to add to the system.

It does seem to me that Oly did miss out on the sales potential of periodic detail improvements and restyling every couple of years that gets reviews in the magazines and gives the impression of continuing development.
--
Winsor Crosby
Long Beach, California

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